BRush Sauce Studio
The focus of all content for Brush Sauce is to deliver incredible visuals and serve higher education in the art fields globally. In addition to education services we provide concept art and design for companies like Epic Games and Blizzard Entertainment. This means the goal is to both provide excellent commercial art as well as clear visual communication on all art instruction materials. From videos and tutorials, to speeches and presentations to weekly social media posts to email campaigns and automation. I drive content generation, copywriting, branding, and design of outreach marketing materials as well as educational assets to assist in the process.
Marketing & Social Media Presence
During my time at Brush Sauce we unfortunately suffered a hack to the Instagram account in Q4 2021 - a main driver in our online presence, and had to rebuild the account from the ground up. As of May 2023 the account sits at almost 23,000 followers and is still growing steadily, a 300% increase in speed from it’s previous growth to reach a high follower count before my contributions to the studio.
Email Marketing
The Brush Sauce newsletter is our center for added value, and an indirect source of revenue generation. I ensure copy is clear and concise, up to quality standards and most of all creative and inspiring while still being informative.
Video & Stings
Working with video editing is a huge part of online education. I have a direct hand in Brush Sauce’s video presence, including sting animation, hard editing or taking on a producer role with scripting and content ideation.
Educational Materials
The company serves it’s students globally, copy needs to be bold, and clear and easy to read to provide the best possible experience and easiest transition through any potential language barriers that may arise. Many of the visuals do the talking in the collateral, to ensure the focus is kept on the art.
Above: Sample graybox made with the purpose of having a base for a student paint-over assignment.
Below: Portfolio project guide and instructional layout.
Client services
From small businesses to AAA game studios Brush Sauce works with a variety of clients - I help facilitate the journey of concept and illustration creation from beginning to end, here’s a look at a 3D blockout VS the final constructed concept as a sample of our workflow and results.